It’s a tribute to the artists who once hand-painted beautiful, repetitive patterns directly onto walls, and to the Arts and Crafts movement, which, like us 150 years ago, responded to mass production with new methods and techniques.

When you see a Linlava wallpaper with fifty identical birds, take a step closer and notice the beaks, feathers, and wings. Each has its own character. Variation in every strip.

Or endless variation. "Endlessness" here spans 6–15 meters before it repeats. Since we design and redesign our patterns, this endlessness paradoxically has to come to an end. Check the product description to see how endless your wallpaper truly is.

The pattern matching, however, remains consistent. If the pattern repeats every fifty centimeters, every strip you purchase will align perfectly, no matter the order in which they are hung.